Five tips to recruit Gen Z to the construction industry

Five tips to recruit Gen Z to the construction industry

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Generation Z — people born after 1996 — are now beginning to enter the workforce. In the U.S. alone there are 65 million Gen Zers, and this cohort is projected to make up 20% of the workforce in the coming months. With the influx of Gen Z into the job market, construction firms need to adapt recruiting strategies to attract Gen Z job seekers. Something that will serve them well, given 78% of firms have had difficulty finding skilled labor this year.

Turning to the next generation of talents, however, may not be as easy as it seems. Gen Z has their own conceptions about their work patterns and how things should work. Those within the industry looking to incorporate this growing segment of the workforce into their ranks should consider implementing these five tips. By implementing strategies like utilizing social media and early recruitment to align with their career goals, they can help firms effectively recruit this next generation of talent.